Improving Your Website

How to Write a Good “About Us” Page

While you’ve probably devoted a lot of time and effort to developing your business website’s home, product and service pages, you may have overlooked another vital area — your “About Us” page. In one study, 52% of survey respondents indicated that the “About Us”’ page was the first thing they wanted to browse after landing […]

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Improving Your Website

How to Invest in SEO in 2022?

Investing in search engine optimization (SEO) requires defined goals, approaches, and methods to guide you through the process. While it takes time and effort, it offers long-lasting results that continue to increase in value over time. Keep reading to learn the benefits of investing in SEO and get tips on making your investment successful!  Why […]

Improving Your Website

How to Increase Your Website Traffic Without SEO in 2022

There’s an old expression — never put all of your eggs in one basket. Although search engine optimization (SEO) is one of the most powerful tools available for digital marketers, it’s not the be-all-end-all marketing solution. For example, if search engines like Google change their algorithm, you could potentially lose your progress and have to […]

Improving Your Website

How To Increase My Website Traffic in 2022

If you operate a website, you probably want as much traffic as possible going to that site. Increasing traffic to your website can improve your sales, gain you new leads, and build your brand awareness. But it can be challenging to increase traffic to a site. This post will outline a few strategies you can […]

Improving Your Website

How to Improve Local SEO in 2022

An Insider’s Guide on How to Improve Local SEO in 2022 In the 21st century, a group of friends or family want to grab a bite to eat, so they simply ask the voice assistant on their phone about the nearest restaurants. Google decides which local restaurants to rank first for this question based on […]

Improving Your Website

How to Improve Your Click-Through Rate

If you have an amazing product or service to offer, but no one clicks on your ads, chances are you won’t be getting many conversions. This is where your click-through rate (CTR) comes in and why it’s important. A low CTR means that your potential customers aren’t able to convert. Continue reading to learn how […]

Improving Your Website

How To Get Leads To Your Website

If you run an online business, getting leads to your website is one of the most important things you need to do. In a marketing context, a “lead” refers to making contact with a potential client or customer. Examples of leads include contact forms, emails, phone calls, etc. Getting leads to your website can be […]