Improving Your Website

What Is a WordPress Site Speed Test?

WordPress is an open-source content management system that powers nearly 455 million sites across the web. Having a fast website is important to catch the attention of your visitors. A WordPress speed test is a tool you can use to assess your website’s performance, including factors like load time, performance grade, number of requests, and […]

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Improving Your Website

How To Find Long-tail Keywords

Keywords are a powerful tool for digital marketing. Long-tail keywords are especially vital to success, from enhancing your search engine optimization (SEO) to making it easier to build a relationship with your target audience. Learn more about long-tail keywords and some of the best strategies for finding them. What are long-tail keywords? If you work […]

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How to Do SEO

Beginning SEO (search engine optimization) can be an overwhelming task when you are first learning. However, do not worry. There are tons of industry resources to learn from. In addition, there are many action items you can implement yourself that will help you get hands-on learning experience, which will also help your understanding of SEO. […]

Grading Factors

How To Do Keyword Research For SEO

Keyword research is one of the most essential tasks for search engine optimization (SEO). Without performing keyword research, your website will likely not rank very high on search engine results pages (SERPs) on sites like Google and Bing. While conducting this research can be challenging, this post will provide you with several techniques and strategies […]

Improving Your Website

How To Decrease Bounce Rate

If you operate a website, you want people to visit as many pages as possible. This means you must work to decrease your bounce rate. Although decreasing your bounce rate can be challenging, this post will provide you with a variety of strategies you can use to encourage guests to interact with your website and […]

Improving Your Website

How To Build a Marketing Funnel

Marketing funnels are one of the most vital tools when it comes to your marketing options. A marketing funnel details your customer’s journey from hearing about your brand to making a purchase. While you can engage in all sorts of marketing strategies, without the guidance of the funnel, they might not deliver the results you’re […]

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How Many People Use Bing vs Google

Google has become such a familiar and well-used word in the English language. It even found its way into the dictionary as a verb in 2006. Today, searches on Google represent over 60% of U.S. search engine traffic, while Microsoft’s Bing gains almost 27% of queries.  Users in India use Google the most, with over […]